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Algenist to Appear in One-Hour Premiere on QVC

San Francisco – September 7, 2012 - Algenist, the luxury, anti-aging skincare brand offering the key ingredient Alguronic Acid®, is scheduled for its one-hour QVC® debut on September 8, 2012 at 3 PM (ET). Launched on QVC and in Sephora in March 2011, Algenist is the first product line to provide the anti-aging breakthrough ingredient Alguronic Acid to consumers, and the line now includes 16 unique anti-aging products that correct, enhance and protect the skin.

Since it was first introduced, Algenist has provided QVC viewers unique product offerings, including the Anti-Aging Skin Care Three-Piece Discovery Kit (QVC Item #A82267), which will debut during the September 8 show. The Anti-Aging Skin Care Three-Piece Discovery Kit contains a .5 fl. oz. Concentrated Reconstructing Serum, a .5 oz. Regenerative Anti-Aging Moisturizer, and a .23 fl. oz. Complete Eye Renewal Balm. Additional products scheduled to be offered include the Algenist Firming Cream (QVC Item #A225141), the Algenist Concentrated Serum (QVC Item #A56322) and the new Algenist Targeted Wrinkle Minimizer (QVC Item #A225144).

"Algenist launched merely a year and a half ago, and since its introduction into the market, we have seen customer support increase at unprecedented levels," said Frederic Stoeckel, general manager, Algenist. "With Algenist, our mission has always been to provide the latest innovation and the most refined formulas that deliver visible results through a unique product experience. The QVC customer recognizes that Algenist provides groundbreaking skincare results only attainable in this brand."

QVC is also scheduled to launch the Algenist Complete Eye Renewal Balm (QVC Item #A10662) and the Algenist Gentle Rejuvenating Three-in-One Rich Facial Cleanser (QVC Item #A221536).


About Algenist:

A team of biotechnology scientists in San Francisco, California, focused on developing microalgae-based renewable energy solutions, unexpectedly discovered Alguronic Acid, a powerful compound responsible for regenerating and protecting the microalgae cell. When scientifically tested, Alguronic Acid demonstrated significant anti-aging properties, increasing elastin synthesis by up to 32%* and cellular regeneration by up to 55%*. Leveraging the regenerative power of Alguronic Acid for the first time, Algenist delivers the next level of skincare technology backed by biotechnology expertise and outstanding consumer results.

*Average result measured following an in vitro test with Alguronic Acid.